Privacy Policy

Last Updated: October 5, 2025

This Privacy Policy describes how ThinkBox - A True Evaluator ("we", "us", or "our") collects, uses, and shares information when you use our mobile application (the "Service"). By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Definitions

For the purposes of this Privacy Policy:

Account means a unique account created for you to access our Service.
Application refers to ThinkBox - A True Evaluator, the Android software program provided by us.
Company (referred to as "the Company", "We", "Us" or "Our") refers to ThinkBox, Department of ECE, GNDEC, Ludhiana - 141006, India.
Device means any device that can access the Service such as a smartphone or tablet.
Personal Data is any information that relates to an identified or identifiable individual.
Service refers to the Application.
Usage Data refers to data collected automatically, generated by the use of the Service.
You means the individual accessing or using the Service.

2. Information We Collect

2.1 Personal Information

While using our Service, we may ask you to provide certain personally identifiable information that can be used to contact or identify you. This may include, but is not limited to:

Email address
First name and last name
University/Academic information
Profile details
Quiz performance and learning progress data

2.2 Usage Data

Usage Data is collected automatically when using the Service. Usage Data may include:

Your Device's Internet Protocol address (IP address)
Device type, model, and operating system
Unique device identifiers
Mobile operating system version
The time and date of your visit
The time spent on pages/screens
App features accessed
Other diagnostic data

3. Advertising and Third-Party Services

Important: This app displays advertisements provided by Google AdMob, a third-party advertising service.

3.1 Google AdMob Integration

We use Google AdMob to serve advertisements within the app. AdMob may collect and process information about you and your device to:

Display personalized advertisements based on your interests
Measure ad effectiveness and performance
Improve ad targeting and relevance
Detect and prevent fraud

3.2 Information Collected by AdMob

Google AdMob may automatically collect:

Advertising Identifiers: Android Advertising ID (AAID)
Device Information: Device model, manufacturer, operating system
Location Data: Approximate location based on IP address
Usage Data: App interactions, ad views, and click data
Network Information: Mobile carrier, connection type

3.3 Ad Personalization

AdMob uses the collected information to serve personalized ads. You can control ad personalization through your device settings:

Android: Settings → Google → Ads → Opt out of Ads Personalization

Please note that opting out of personalized advertising does not mean you will see fewer ads; ads will simply be less relevant to your interests.

3.4 Third-Party Privacy Policies

For more information about how Google AdMob collects and processes data, please review:

Google Privacy Policy: https://policies.google.com/privacy
Google Ads Settings: https://www.google.com/settings/ads
AdMob Help Center: https://support.google.com/admob/

4. How We Use Your Information

We may use the collected information for the following purposes:

To provide and maintain our Service: Including monitoring usage and app functionality
To manage your Account: Registration and access to different app features
To personalize your experience: Customize quizzes and learning content
To display advertisements: Show relevant ads through Google AdMob
To analyze and improve: Understand how users interact with the app
To contact you: Send updates, notifications, and support messages
For security: Detect and prevent fraud and unauthorized access
For legal compliance: Comply with applicable laws and regulations

5. Sharing Your Information

We may share your personal information in the following situations:

With Google AdMob: For advertising purposes as described in Section 3
With Firebase: For analytics, authentication, and database services
With your consent: When you explicitly agree to share information
For legal reasons: If required by law or to protect rights and safety
Business transfers: In connection with a merger, sale, or acquisition

We do not sell your personal information to third parties.

6. Data Retention

We will retain your Personal Data only for as long as necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to comply with legal obligations, resolve disputes, and enforce our agreements.

Ad-related data is retained according to Google AdMob's data retention policies.

7. Data Security

The security of your Personal Data is important to us. We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

8. Your Privacy Rights

8.1 General Rights

You have the right to:

Access: Request a copy of your personal data
Correction: Update or correct inaccurate information
Deletion: Request deletion of your personal data
Restriction: Request restriction of data processing
Portability: Receive your data in a machine-readable format
Object: Object to certain types of processing
Opt-out of personalized ads: Through device settings

8.2 GDPR Rights (European Users)

If you are in the European Economic Area (EEA), you have additional rights under GDPR, including:

Right to withdraw consent at any time
Right to lodge a complaint with a supervisory authority
Right to object to processing based on legitimate interests

8.3 CCPA Rights (California Users)

California residents have the right to:

Know what personal information is collected, used, shared, or sold
Request deletion of personal information
Opt-out of the sale of personal information (we do not sell your data)
Non-discrimination for exercising privacy rights

8.4 Exercising Your Rights

To exercise any of these rights, please contact us at dshathan@duck.com. We will respond to your request within 30 days.

9. Transfer of Personal Data

Your information, including Personal Data, may be transferred to and maintained on computers located outside of your country or governmental jurisdiction where data protection laws may differ. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

10. Children's Privacy

Our Service is intended for users aged 13 and above. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and believe your child has provided us with Personal Data, please contact us. We will promptly delete such information from our servers.

11. Links to Other Websites

Our Service may contain links to third-party websites. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We strongly advise you to review the Privacy Policy of every site you visit.

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by:

Posting the new Privacy Policy on this page
Updating the "Last Updated" date at the top
Sending an email notification (for significant changes)
Displaying a prominent notice within the app

You are advised to review this Privacy Policy periodically. Changes are effective when posted on this page.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: dshathan@duck.com

Address: Department of ECE, Guru Nanak Dev Engineering College (GNDEC), Ludhiana - 141006, Punjab, India

Developer: Daljit Singh Hathan

For AdMob-specific concerns:

Google AdMob Support: https://support.google.com/admob/

By using ThinkBox - A True Evaluator, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.